Main Ingredient: Content Creation
Content Creation is about more than writing articles or simple text for your website to display. Even though the Search Engines need to be able to read the text on a page in order to index it into their searches, (and therefore bring you relevant traffic) the written word has become too common online, and dare I say it, even boring.
Case in point: Were you hoping for lots of paragraphs of writing from me when you clicked to this page, or would you have rather I provided some quick, clever tool to help you either learn about or produce great content?
Smart webmasters recognize that words, even enlightened ones such as these, are the Least valuable form of content online. They are simply too diluted by the Quadrillions of words already out there on the web.
Text as content can’t be totally replaced, not in this decade at least, but more and more webmasters have to think about making our content interesting to the human readers or there is no reason to put up the website in the first place.
Don’t worry, I have lots of instruction and tools for written content too, there simply isn’t any way around putting at least a little of this stuff on your website!
However, Mp3s, (Podcasts) eBooks, Videos, and even software products are all types of content that you should consider placing on your website. The more interesting the content is, the more humans will want to revisit your site, and the more money you eventually make.
We currently have this important Ingredient divided up into three different sub-categories, because there is a lot of, well… content, on this subject.
The first one, “Creating Content” deals with any content that you come up with on your own, including video, audio, and whatever else you write or create yourself. The others are all about different ways to come up with content other than writing it yourself. Your best bet is to use a mixture of these methods, however it’s your Assembly Line that dictates which you will need to study.
Creating Content – Private Label Rights Content – Using RSS Feeds as Content
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