SUB-Ingredient:
Site Builders
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Products to Download
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Training Documents (PDF) - Requires Adobe Reader
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Have you ever wanted a piece of software that builds your website for you? It doesn’t matter if your site is just a mini-site, a whole corporate business presence, or you’re making a Virtual Real Estate empire of 10,000 100-page AdSense farms… Site Builders can be one of the most basic and valuable time-saving tools you ever use. (Naturally, the VRE folks are going to get the most out of this section.) But there are just too many out there to choose from!
Some are free, some are horribly expensive. Some are very general in scope, and some are so narrow that you can’t tell what they were made for. Most importantly, some are completely user-friendly, and others couldn’t spit out a single page without you hiring a programmer to figure it out first!
It’s painful to think how many people must be buying site builder software not knowing that there are a hundred different ones out there for a hundred different needs.
Most of the time, smaller businesses, who just need a company presence and aren’t up to doing eCommerce yet, can use the standard ‘site-builder’ program that their server host usually provides. But the second you deviate from the online-business-card format, you’ll either need a programmer to make the site for your specialized needs, or you’ll be buying a site builder.
If you haven’t picked up on my subtle hint by now, these things can be very specialized to your website’s form and function. The important thing we have to address here is what you need to use it for, and then I’ll suggest the right builder for you.
Site builders for: AdSense Farms (VRE info sites):
When spitting out tons of content and linking them together properly, nothing matters like auto-formatting and smart menu-handling. Automatic SEO is crucial as well. To date I know of exactly four industry-standard site builders that do this job well. Two of them are even free!
HyperVRE - $0 for the basic but full-featured version
The newest, most powerful, and most advanced site builder by far, Matt Callen’s HyperVRE has recently come out and impressed the heck out of the VRE community. The major advantage it has is that it can do wonderful things with your content, like mix it up with the RSS feeds in new ways that make each site look original. It even auto-inserts theme-related pictures beside your AdSense ads for better ad-noticing, and its’ templates are the best I’ve seen yet of any site builder. However, that’s only a taste of the long list of new things that this does and no one else out there is doing yet.
With more features, by far, than any of its’ competitors, you might wonder why it’s free… I certainly did. You’ll have to watch the training films on the HVRE site to fully understand it all, but the bottom line is that there’s an upgraded version that helps you make even more money with these sites it spits out.
Strengths: All. Seriously, it has improved just about everything upon every site builder I’ve ever used. Matt knows his stuff and this product shows it well.
Weaknesses: I’ve found just one, in the way an upgraded member makes the extra money. However it’s too complicated to mention here and I haven’t had time to test it yet. Since I don’t want to discourage anyone let me say this: It’s nothing that can lessen the use of the free version that you can download above.
Wordpress blogs with add-ins. - $0
Yes, a Blog does make sites that can act as a profitable AdSense farm, once you’ve tweaked it to have permalinks and of course display AdSense code. There are just a few things you have to do to a standard Wordpress install to make it suitable for a VRE owner’s needs, all of which are free. Here’s a document that shows you how to do those.
Strengths: Skins that change easily and auto-updating Content! No where else can you (besides other blogs) throw in a hundred articles and have WP make them live once a week… Perfect for showing Google that you site is quite active when in reality; you’ve forgotten you even own it!
Weaknesses: Although it can be SEOed a bit, there’s certainly no advantage on it here, nor is it an automated feature for you at all. If Google didn’t love blogs so much, this would be considered a very bad choice for generating Search Engine traffic.
Traffic Equalizer - $147
Considered the industry standard for most, TE outsold all other site builders for AdSense Farming. With good reason too, because it made it easy to include RSS feeds into the site pages of these websites. Users were able to pop in some content as TXT files, set their page sizes and layouts, and up to 10,000 pages would be generated instantly!
20 billion web pages later, Google said ENOUGH. The majority of TE users, at least as defined by sheer output, got their sites banned really quickly and it’s left a bad taste in the industry’s mouth. It’s not Traffic Equalizer’s fault, however, it’s just that these users took advantage of the system, something that TE discourages strongly since its’ March 2006 makeover.
Strengths: Powerful large scale page generation.
Weaknesses: It will always be remembered for being too powerful at large scale page generation.
XSite Pro - $197
Last but not least, the ease at which you can update your menu system in XSP is highly desirable for AdSense farmers. Paul Smithson, an Internet Marketer and AdSense Farmer himself designed this to be the ultimate answer for our needs and it’s been getting consistently great reviews as it has been growing more powerful over the years. I have personally developed about 180 VRE websites with XSP, and I love their interface, auto-SEOing features, and knowledgable support. XSP has been the 2nd best seller for AdSense farmers, and the one that has and will continue to get its’ members into the least trouble with big G.
Strengths: Great editing of site-wide features and menus, SEO Integration, plus tons of extras like sitemap generators & forms. Also does great Mini-Sites. Weaknesses: Not as easy to input RSS feeds, and it is the most expensive of all builders suitable for AdSense farmers.
Site builders for: Mini-page Sales sites:
There are many impressive MRR products that spit out mini-page sites like nobody’s business. They make it easy to design the Johnson boxes, bullet points, and input your multimedia and buy now buttons.
Article Page Machine, the free MRR tool above, is pretty handy for building single-page sites without any use of HTML, but it doesn’t have any higher functions at all such as connectivity to other pages through a menu nor multimedia input. It’s just helpful when you’re slapping content in one page at a time, and it keeps you away from all the HTML entirely.
Sonic Opt-In, for $27, is among my favorites, but I can’t give it away due to the rights restrictions. Here is a site you can buy it from. This is a very good opt-in site builder, which is mean to gather their name and email address on the first page they see (index.html) and with that you’ve not only gotten their email address up front, but the next page, your real sales page, will have their name displayed throughout it to help keep their attention.
Naturally, the problem with that system is that you’re going to lose a large percentage of people that came to your site and won’t ever even get to your sales page, because you’ve asked them to take an action first. The argument goes, however, that the powerful strategy of having the second page repeat their name over and over again is so hypnotically powerful that it more than makes up for the ones that left… Not to mention many people nowadays have no problem at all entering a fake name and email address into that first page.
It doesn’t matter if you buy the argument or not, you can use this great software with or without the pre-sales, form page. It makes really great-looking sales pages and inserts the audio or video feeds for you with just one switch.
Site builders for: Big-Business Company sites:
I’ve never been the web designer for a fortune 1000 business, but I’ve got a friend or two who has. (I was just the guy that stood by the watercooler beside the copyroom without a clear job description…) Whenever I found myself hanging out around their desks, I always noticed that they used one or the other of these two standard business site builders:
MS FrontPage
Microsoft’s own. It’s got to be good, but I doubt that they are tailored to our marketing-specific needs. Many server hosts out there integrate this software into their server too, making this the most powerful of all builders.
Dreamweaver
I’ve dabbled with this one, as it is fast, powerful, and effective. I marveled at the ease at which I could create Cascading Style Sheets for a site in just a couple of clicks… So if they have add-ons for marketing-specific needs by now, then this might be a really smooth way to go.
Content Management Systems (CMSs)
Because of their poor index-ability and the fact that they are software added onto websites using a database, I don’t consider a CMS-run website to be appropriate for this category, although it does create pages for you. If you’re interested, I’ve mentioned CMSs over in the “Website Add-Ons” page.
A Simple HTML Editor:
And for those site jobs you just can’t shoehorn into a category above, programmers have relied on dozens of free HTML editors over the years that are usually prized for their flexibility. I still remember the very first one I used, back in 1993, that was nothing more than notepad that could insert hyperlinks... These days they can do all sorts of advanced & interesting things for you, but you’ve still got to get your hands dirty in the code. Here’s my absolute favorite one out of literally hundreds I’ve used over the years… It’s completely free and very useful to keep around when you’ve got to fix unforeseen code problems:
1st page 2000 – Free, easy, fast, powerful, customizable. ‘Nuff said.
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